Monthly Archives: December 2017

A Guide into Some of the Unique Requirements of Web Design in 2017

The usage of the internet has increased so much that nowadays getting a link to a website is taking time.  It may be due to overuse of websites, poor website designing or default in linking process of websites. Website or Web design starts from the planning of the page layout to its perfect placement on […]

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Coors Light gives up Official Beer of NASCAR status

Denny Hamlin claims a Coors Light pole for the Ford EcoBoost 400 at Homestead-Miami Speedway on Nov. 17, 2017 (photo courtesy of Getty Images for NASCAR).
By AMANDA VINCENT
NASCAR drivers will no longer go for

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Marketing Day: 2018 marketing goals, Google My Business review policy changes & social media ads

Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web.

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24 Diversity Strides the Fashion and Beauty Industries Made in 2017

Here’s some good news to start your 2018: Diversity and inclusivity seem to be on the rise — at least in the fashion and beauty realms. In 2017, British Vogue announced its first black editor-in-chief. The 2018 Pirelli Calendar got an all-black cast (as did Gucci’s Pre-Fall 2017 campaign). ELLE made the (long-overdue) announcement that a plus-size model would be gracing its cover and curve model Paloma Elsesser posed in red lipstick and streetwear for Fenty Beauty, then naked for Glossier. Allure broke up with the term “anti-aging” and 69-year-old Maye Musk scored a CoverGirl contract. Transgender actress Hari Nef fronted massive campaigns for L’Oréal Paris and Gucci and trans model Valentina Sampaio landed her first (three) Vogue cover(s). The Spring 2018 runways were the most inclusive ever. All this to say, plenty of diversity strides were made.

Not that there weren’t setbacks. Vogue defined “gender fluidity” as “borrowing from your boyfriend’s closet” rather than “identifying outside of the binary of male or female.” Vivienne Westwood sent cornrows down her Spring 2018 runway. Victoria’s Secret hired not one plus-size model. Diversity on magazine covers barely edged forward. And when it came to plus-size and transgender castings (on the runways, on magazine covers, in ad campaigns), tokenism ran rampant.

All in all, we’ve got a long way to go. Still, in the spirit of the New Year, let’s focus on the positive, shall we? Click through the gallery above to read up on 24 times the fashion and beauty industries embraced diversity and inclusivity in 2017. May 2018 see even greater strides.

[ Next: Year in Review: 25 Fashion News Stories That Dominated Our Feeds in 2017 ]

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Ending Soon: Beginner’s Guide to Cryptocurrency Investing for Only $10

Cryptocurrency is a form of digital money that is used as a medium of exchange. It uses cryptography to verify the transfer of assets, control the addition of extra units, and keep transactions secure. Over the years, the value of virtual currency such as bitcoin has climbed significantly, which is why more and more people […]

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Joe Sabol; Martech Column; We’re Already Seeing The Fallout from Apple’s War…

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How A UX Design Can Improve Your Site’s Conversion Rate

Have you ever heard of UX design? There is a pretty good chance that you have not. Over the past few years, manufacturers and website owners have begun taking a new approach to the way they manufacture their website design. Now, they’re attempting to approach the situation from the consumer’s angle. This has brought about the term […]

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Right behind the GDPR, there’s the ePrivacy Regulation

How are companies supposed to comply with both if the ePrivacy Regulation isn’t finished?

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10 Played-Out Fashion Trends That Aren’t Invited to 2018

These days, trends rise and fall faster than ever. (Instagram, influencer marketing and Zara have seen to that.) Not that that’s a bad thing. They’re trends. Like iPhones, obsolescence is in their DNA. Each one comes with an expiration (and, in many cases, a renewal) date built into the package.

Every year, certain pieces (Gucci sweatshirts, Bernie-Sanders-referencing Balenciaga scarves) rise to stardom, infiltrating our closets and feeds. And then we tire of them, ship ’em off to consignment stores and survey the runways for new, soon-to-be must-have items to spend our hard-earned dollars on. And the beat goes on.

Of course, it’s important to remember that trends are simply patterns, It pieces come and go and, at the end of the day, fashion is all about cultivating an enduring sense of personal style — screw what other people are wearing.

To help guide you on your closet curation journey, we’ve compiled a list of 10 fashion trends that everyone wore — to death — in 2017. We implore you: let them go peacefully. (Or don’t. Again, feeling good about the way you look in a certain item/style is a good enough reason to wear it year in and year out. Who are we to judge?)

[ Next: The Top 15 Fashion Trends of the Spring 2018 Runways ]

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NASCAR Xfinity: Ford drivers team up for IMSA race at Daytona

Austin Cindric (photo courtesy of Getty Images for NASCAR)
By AMANDA VINCENT
Ford drivers working their ways up the NASCAR ladder — Chase Briscoe, Austin Cindric, Cole Custer and Ty Majeski — will take on sports

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